When the reference impedances are complex, power wave reflection coefficients are often used for maximum power transmission with conjugate impedance matching. The widely accepted definition according to [1] for power wave coefficients, however, do not satisfy reflection reciprocity in a complex conjugate form, thus violate the constraints set by the Fresnel equations generalized for wave propagation across a junction of discontinuous complex media. The definition also fails in the case of short circuit termination. Besides, the inability to normalize makes the analysis of a RF design with power wave reflection coefficients not able to utilize popular monogram tools. Traveling wave reflection coefficients are redefined with complex reference impedance in this work that not only admit conjugate impedance matching for maximal power transmission, but also comply with the Fresnel equations. Accurate reflections in special case terminations and consistent normalization are secured by the definition, enabling utilization of Smith chart in analysis and interpretation of RF designs.